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SAMHSA’s Award-Winning Newsletter
July/August 2009, Volume 17, Number 4 

Real Warriors, Real Battles, Real Strength—click to view Web site

Reaching Out Makes a Real Difference

Sometimes Success Means Admitting You Need Help

The Real Warriors Campaign sends a strong message to service members about the courage it takes to ask for help.

SAMHSA’s partner, the Department of Defense’s Centers of Excellence for Psychological Health and Traumatic Brain Injury (DCoE), launched the multimedia public education campaign. It seeks to remove the stigma and other barriers that often prevent service members from obtaining treatment for psychological health issues and traumatic brain injury (TBI) in the same way that they receive treatment for physical wounds and illnesses.

The campaign theme is “Real Warriors, Real Battles, Real Strength,” and the campaign Web site features articles and resources as well as video interviews with service members, their families, and others dealing with psychological health or TBI issues.

The Web site currently features a profile and public service announcements (PSAs) on Sgt. Josh Hopper of the U.S. Marine Corps, who saw combat from the front lines during two tours in Iraq. While there, he experienced wounds and TBI from the blasts of improvised explosive devices (IEDS, or homemade bombs).

In the profile, Sgt. Hopper, his wife, and his former commanding officers discuss the challenges he faced as a result of post-traumatic stress disorder as well as the success of his subsequent treatment.

Other Materials

The Web site also includes targeted information for all branches of the military and other key audiences, including active duty service members, National Guard and Reserve, veterans, families of service members, and health care providers.

Real Warriors multimedia programs will bring additional personal stories and new ideas to life. Over time, this section of the Web site will grow to include:

  • Profiles of warriors, their families, and caregivers
  • Case studies of promising programs and approaches to psychological health
  • News and other timely information
  • Training materials and other resources.

Campaign materials include a brochure, information kit, media kit, partnership kit, conference exhibit display, and educational items. Multimedia include Real Warriors profiles, satellite news feeds (sound bites and b-roll), TV and radio PSAs, a campaign overview video, video Webcasts, audio podcasts, news clips, and training and informational videos.

Every page of the site lists the Veterans Suicide Prevention Hotline (1-800-273-TALK/8255; press 1 for veterans), a partnership between SAMHSA and the Department of Veterans Affairs.

Find out more information about the Real Warriors Campaign.

Overarching Goals

  • Create awareness about the resources available for mental health care treatment among service members, their families, their commanders, and the public at large.
  • Create understanding regarding the obstacles service members feel prevent them from seeking treatment for psychological health and TBI issues.
  • Create investment on the part of military leadership at all levels in the concepts of resilience and early intervention as well as the roles they play in successful treatment, recovery, and reintegration for returning service members and overall force readiness.

  Statistics on Substance Abuse,  
  Mental Health  
State by State Estimates

State by State Estimates

Every state faces a different set of challenges with substance abuse and mental health issues, including binge drinking and depression.

Treatment Discharges: Latest Data

Treatment Discharges: Latest Data

SAMHSA's Treatment Episode Data Set (TEDS) recently updated its data on discharges from treatment facilities.

  Treatment Updates  
TIP 50: Literature Review

TIP 50: Literature Review

Part 3 of TIP 50, Addressing Suicidal Thoughts and Behaviors in Substance Abuse Treatment, is available.

Alcohol Abuse Treatment: Need, Barriers

Many people who need treatment for an alcohol problem are not seeking help. Why?

National Directory Updated and Available

National Directory Updated and Available

An updated guide to finding local substance abuse treatment programs is available.

  Real Warrior Campaign  
Reaching Out Makes a Real Difference

Reaching Out Makes a Real Difference

The Real Warriors Campaign is fighting the stigma of asking for help.

  Prevention Update  
Retail Tobacco Sales to Youth

Retail Tobacco Sales to Youth

Retail sales of tobacco products to young people continue to drop.

Parent Involvement Makes a Difference

Parent Involvement Makes a Difference

Parents play an important role in preventing substance abuse.

Suicide Prevention Update

Suicide Prevention Update

New funding, Web site redesign to improve navigation, and more.

Prevention Awards

Prevention Awards

To advance community-based prevention programs, $190 million to 25 grantees.

Calculating Program Allotments

A new guide provides information on procedures to calculate allocations for some key block and formula grants.

Drug Free Communities: Continuation Awards

More than 500 community coalitions nationwide recently received Drug Free Communities (DFC) continuation awards for their programs.

  Health Reform  
Nine Core Principles

Nine Core Principles

Ensuring current reform efforts include mental health and substance abuse issues.

  Mental Health  
Forecasting the Next 5 Years

Forecasting the Next 5 Years

Changes are coming to create “whole health,” person-centered care.

  Adolescents & Young Adults  
Need Treatment? Many Say No

Need Treatment? Many Say No

Nearly 7 million Americans age 18 to 25 were classified as needing treatment in the past year.

  Recovery Month  
Celebrating 20 Years of Recovery

Celebrating 20 Years of Recovery

Get up–to–the–minute updates on September's events.

  Also in this Issue  
Under the Influence: Fathers and Alcohol Use

Under the Influence: Fathers and Alcohol Use

Does dad's drinking affect his adolescent children?

Methadone Advisory

New information on the dangers of methadone in combination with other drugs.

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Substance Abuse & Mental Health Services Administration – 1 Choke Cherry Road – Rockville, MD 20857
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