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National Prevention Week Toolkit

Toolkit for Planning Your Event

The National Prevention Week planning and promotional materials were created to help your ongoing prevention efforts. You can help raise awareness about the importance of positive mental health and substance misuse prevention by hosting prevention events and sharing promotional materials to connect your local event with the National Prevention Week movement.

If you have questions about how, or when, to get involved, e-mail SAMHSA’s National Prevention Week coordinator David Wilson at david.wilson@samhsa.hhs.gov.

Planning Your Event

Access and download templates, tools, and support for participating. Don’t forget to register your event on the Community Events page to share your National Prevention Week activities.

Promote Your Event

Promote Your Event

There are many ways to promote your National Prevention Week event—from traditional media outreach to social media engagement and local word-of-mouth. Use our promotional tools, organized by topic, to reach the right people in your community.

Another great way to capture widespread attention is through a video public service announcement (PSA). Learn more about developing and disseminating successful video PSAs.

Most individuals leave a prevention-focused event filled with enthusiasm and a desire to make a difference. Tap into this enthusiasm to keep the momentum going in your community long after your event concludes.

Widen the reach and impact of your prevention efforts by considering how you can sustain current partnerships and create new ones. Collaboration is key!

Partners are key to creating prevention efforts that sustain themselves over time. National Prevention Week is the perfect opportunity to reach new groups and build a platform for year-round engagement and collaboration.

Watch this video (1 minute, 34 seconds) on securing National Prevention Week event sponsors!

Find Partners

Consider who can help you get the word out and then work with these groups in a way that’s a win-win for you both. Avoid pitfalls by checking out our tips for working with partners.

Reach Out to Sponsors

Sponsors can offer in-kind or financial support, adding critical resources to help make your event a reality. Our template can take the guesswork out of structuring sponsorship agreements so that they’re a win-win for all parties involved.

Help Them Help You

Everyone is busy and forced to do more with less. Make it easy for others to support you by giving partners and stakeholders ready-made language and materials that they can send out through their networks. Tailor our materials to your event and organization’s information for better results.

Promotional Materials

Promotional Materials

Use the official National Prevention Week promotional materials to connect your local event with the National Prevention Week movement.

To download the images below, click on the thumbnail image and then right click and "Save As..."

National Prevention Week sticker

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 Sticker (PNG | 60 KB)

Incorporate this badge into your promotional materials and website to show your commitment to substance misuse prevention and positive mental health!

To download the badge, click on the thumbnail image and then right click and "Save As..."

National Prevention Week badge

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 NPW 2023 Badge (PNG | 271 KB)

Social Media Badges

Post Copy - Facebook: Through our ongoing work in preventing substance misuse and promoting positive mental health, we are committed to helping keep our community healthy and safe. Join us and learn more today by visiting samhsa.gov/prevention-week. @SAMHSA #NationalPrevention Week

X (Twitter)/Threads Post Copy: During #NationalPreventionWeek and beyond, [your organization] is committed to raising awareness about the importance of substance misuse #prevention & positive #mentalhealth. Join us & learn more: samhsa.gov/prevention-week. @SAMHSAgov

Post Copy - Instagram: I am proud to be a partner in #prevention! Join me and those who celebrated #NationalPreventionWeek as we work to prevent substance misuse & promote positive #mentalhealth to keep our communities healthy and safe. Learn more: samhsa.gov/prevention-week. @samhsagov

Post Copy - LinkedIn: [Your organization] is proud to be a partner in #prevention! Join us as we work to prevent substance misuse & promote positive #mentalhealth to keep our communities healthy and safe. Learn more: samhsa.gov/prevention-week. @Substance Abuse and Mental Health Services Administration (SAMHSA) #NationalPreventionWeek

To download the banner below, click on the thumbnail image and then right click and "Save As..."

Download & Share

 NPW Banner (PNG | 32 KB)

Image of two rubber wristbands, one navy blue and one teal blue, with the National Prevention Week Logo on each. The teal blue wristband also says “Resources for Youth” after the logo.

Back by popular demand! The National Prevention Week Wristband Toolkits, available in two versions, are your one-stop shop for National Prevention Week planning tools and resources, and SAMHSA’s key prevention publications and reports.

NEW THIS YEAR: We’re offering a youth-focused version of the wristband with prevention activities and educational materials created especially for youth, including SAMHSA’s Tips for Teens series and substance-specific fact sheets from the DEA. They make great giveaways at youth events!

To order a wristband, or for questions about National Prevention Week, contact David Wilson, SAMHSA’s National Prevention Week Coordinator, at david.wilson@samhsa.hhs.gov.

Remember to tell us about your events and activities for National Prevention Week, and inspire others to take action in their own communities!

Last Updated

Last Updated: 10/17/2023

Last Updated